Chrissie Rucker, Storytelling from The White Company
Jul 20

The Story Is In The Detail

By Trish Jones | Storytelling In Business

So what’s the big deal about selling bed sheets? And how can selling bed linen possibly be someone’s passion? If you thought that, maybe you’d like to meet the founder of The White Company, Chrissie Rucker, MBE. Chrissie Rucker’s Story Chrissie tired and failed to find beautifully designed white bed linen at reasonable prices and so she decided […]

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Storytelling For You
May 31

You’re Not Ready To Share Your Story But Do This For You

By Trish Jones | Storytelling In Business

When I first began sharing my story, I made it clear to others that I did it at a time when I knew the time was right.  And even then, from the time I felt God had given me the green light to the time I actually went public with my story, the breaks were partially on since […]

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Entrepreneurs on Social Media
May 16

What Entrepreneurs Say On Social Media That They’d Never Say To The Shopkeeper

By Trish Jones | Business & Marketing

Can you imagine walking into a shop and telling the shopkeeper that you don’t like the fact that he sells cigarettes, alcohol or even fish because you’re vegan and you don’t believe people should smoke, drink or eat anything that was living? And I’ve no doubt you’re thinking right now, “No Trish! Who in their right mind would […]

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Storytelling And Your Brand
May 14

How To Breathe New Life Into Your Brand With Storytelling

By Trish Jones | Storytelling In Business

Who would ever consider using the words brand and storytelling in the same context?  Seriously, some of you know how much I dislike the word “brand,” but it’s only because brand advocates often put too much emphasis on logo’s, images and business collateral. Over the years, I’ve been embracing the importance of things like images, colours […]

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Recognising Seasons In Our Lives
Apr 03

Recognising Seasons In Your Life And Why I’m Listening To My Heart

By Trish Jones | Business & Marketing

Have you ever felt that burning desire inside of you to do something, only to feel as though somone’s poured cold water on you when you share your passion with them? I’ve sure been there, and despite the excitement you felt when you were having conversations and even strategising over your new venture, you can suddenly […]

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