I confess, I’d never heard of the paperclip challenge until a few days ago – not sure where I’ve been – but I was impressed today as I watched Danielle Ford’s two children trade their way from a paperclip to lego.
But before I share the video with you, I want to outline the lessons I learned from these two children about entrepreneurship.
“Okay Trish, so where’s the value in a stupid paper clip?” I hear you, but check this out before you call me crazy.
The only thing that’s important is that the other party wants what you have in exchange for something of value to them. In this instance, it’s a paper clip.
As an entrepreneur, you’re not always going to get a “yes” and the harsh “no” will even come from those whom you really expected to get a “yes” from. The secret is to be like these kids … adjust your strategy and then say “next!”
I’ve no doubt that cold calling to many entrepreneurs is the equivalent of public speaking for many … they’d rather die than make a cold call. I wouldn’t go that far, but put me on a stage of ten thousand people and I wouldn’t hesitate to speak, but ask me to cold call and I’d hesitate at worst, but find another strategy.
That being said, I’ve done cold calling and I believe that as entrepreneurs, it does help you overcome the objections and rejections as well as increase your confidence as a sales person.
And what about the man who began trading with a paperclip and within a year ended up with a house. No kidding, go and watch it on YouTube.
If you’re familiar with the concept of “sharpen the saw” in Stephen Covey’s 7 Habits of Highly Successful People, it’s all about improving yourself. And I’d like to suggest that by doing something over and over and telling a better story, you’re much more likely to get bigger and better results. Sure these kids could have continued trading, but they were happy with their final trade and proved that tenacity is about improving your why and communicating that why to others.
And knowing and telling your story clarifies your why
Here’s the video, I hope you learn as much from watching these kids as I did.
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Trish Jones is a Speaker, Storytelling Coach and Author, who empowers and equips women to create a business and life that's in harmony with who they are from the inside out by bringing more of their personality, their voice and their message to the marketplace. Trish would love to connect with you on Facebook.