Is Reciprocal Linking Spam!?
I still get a fair few reciprocal linking requests, particularly from companies building backlinks for their clients.
But the question being raised today is …
“Is Recipocal Linking Now Regarded As Spam?”
My blog post about 3 way linking highlighted some of the issues with trading linking, but I it appears Google are not the only ones slapping you for “shady” linking practices … Yahoo! have now jumped on the bandwagon and seem to be treating excessive reciprocal links as spam!
Since abstaining from any activites with any 3 way linking programs, I’ve also either ignored or rejected any offers to those offering to reciprocate or trade links with me. In my opinion, if you’re worth linking to, you’re worth being on my blogroll for everyone to see … so I’m not just trading links to “manipulate” my search engine results.
If you want to get “legitimate” backlinks to your blog you’d be better off putting your efforts in writing quality articles, commenting on other people’s blogs and participating in a couple of social media sites such as Twitter or Facebook for starters.
The caveat here is not to join every social group you’re invited to … You’d never get any work done. The other thing is to provide quality on any social networking site you’ve subscribed to. People will naturally visit your site if you offer good, genuine and unique communications but they’ll smell a rat if you try to manipulate.
The same is true of article marketing.
I truly learnt about trading links the hard way and wished I’d not spent so much time (or actually little time) building links via maniuplative networks because in the end, it did come back to bite me in the butt. I was genuine … in other words, I didn’t know I was involving myself in link manipulation but just like the law, “ignorance is no excuse.”
Read this article about excessive reciprocal links carefully and if you’re not already doing so, build your links naturally if you want to maintain a long-term online business.
Until next time,
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